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TGC Radio’s Audience … Incredible Buying Power

TGC Radio brings you the Georgia Classics. The music you grew up with — the best of the 80s and beyond lives right here, all day, every day. It’s a special “back in your neighborhood” feel that we’ve created, coming to you from The Classic City — Athens, Georgia. Welcome back to the time of your life!

It's BABY BOOMERS and their BUCKS baby!

Boomers have been and continue to be the largest disposable income group in the U.S.  They’ve made their money, saved their bucks and now spend them on everything – like their grandchildren, things they need – or, just WANT.   Simply put, if you sell what they are buying…….they are your target — Boomer Consumers.

Your customers’ media consumption has changed...

How you advertise has changed, too.

WHERE THE BUCKS ARE.  Our core listeners, 50+ are very loyal consumers and spend accordingly on quality products and services they want to buy. A huge target group with ENORMOUS disposable income.

The combination of social media, specialized online content and streaming programming is key and (spoiler alert) is in active use by our audience. Streaming TV and radio is now the norm. Bluetooth it in your car, your smart speaker at home or however you stream. Their new choices should be your new choices.

How and why our audience buys

TGC Radio’s core listeners tend to be loyal consumers, and spend accumulated funds on quality products and services.

According to Nielsen, adults 50+ control more than 70% of the nation’s disposable income.

And now to your lingering question – streaming radio:

  • Radio has managed to adapt to the massive changes brought about by the proliferation of the mobile internet.
  • Online audio keeps growing: 81% of Americans 12 and older, an estimated 233 million people, now listen to online audio every month, according to Edison Research’s The Infinite Dial 2026.

Download our media kit for demographics, psychographics, lifestyle info, and the magic in the music

Download Media Kit

Now That You Know Where the Bucks Are …

The audience, the buying power, our new digital technology — the new way to reach customers. The boomers are “Right here, Waiting for You” (wait, who sang that song?). Welcome to Our Neighborhood … Our Music!

Start the Conversation

Tell us about your business and what you’re trying to do, and we’ll come back with options across 95.9 FM, streaming, and the TGC Radio app.

TGC RADIO

YOUR CONTINUOUS GEORGIA CLASSICS LIVE HERE!